Chinese Smartphone Brands Struggle To Break Into India’s Premium Segment Dominated By Apple & Samsung
25 Dec 2024
Despite commanding over 60% of India’s overall smartphone market, Chinese smartphone brands are finding it difficult to make a significant impact in the high-value premium segment (priced above $600/₹50,000). This market is still dominated by Apple and Samsung, which together control more than 94% of the share, with little room...
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