Apple is poised to reveal new Macs, iPads, and accessories in the coming weeks. Unlike traditional Apple product launches, these releases may eschew a formal event in favor of a select media briefing.
Upon announcement, these products will be available on Apple’s official website, accompanied by product videos and advertisements across various online platforms such as YouTube. Concurrently, the release of iOS 17.4 is anticipated around the debut of the new iPads, promising an array of new features, including native 3D video capture on the iPhone 15 Pro series.
Expected announcements include the M3-powered 13-inch and 15-inch MacBook Air, alongside new iPad Pros featuring a sizable 12.9-inch OLED display. Additionally, accessories like the Magic Keyboard and Apple Pencil are anticipated. According to Bloomberg, these products are currently in production overseas and will likely be introduced in phases.
The M3-powered MacBook Air lineup is anticipated to deliver enhanced performance with more efficient chips while maintaining a design akin to the current M2-powered MacBook Air.
Apple’s primary focus is reportedly on the forthcoming developer’s conference (WWDC 2024), slated for June. Speculation suggests the event will unveil new AI features destined for iPhone, iPad, Mac, and other devices by the end of 2024.