Ahead of the upcoming Lok Sabha elections, Prime Minister Narendra Modi couldn’t resist making a playful remark at the Opposition during an event on Friday honoring digital content creators from various fields.
Malhar Kalambe, the recipient of the first-ever National Creators Award in the ‘Swachhta Ambassador’ category, expressed his willingness to collaborate with the PM in the ‘safai abhiyan’ (cleanliness campaign).
“…Har prakaar ki safai mein kaam aa sakta hai, iss chunaav mein bhi safai hone wali hai (In this election too, there is going to be a clean sweep),” the PM told Kalambe, eliciting applause from the audience at the Bharat Mandapam venue in the National Capital.
PM Modi also shared a light-hearted moment with Kalambe, advising him to eat properly as he looks very thin.
The PM was presenting the first-ever National Creators Award across 20 categories. This initiative aims to recognize excellence and impact across various domains, including storytelling, social change advocacy, environmental sustainability, education, and gaming, among others. The award serves as a platform to leverage creativity for driving positive change.
Over 1.5 lakh nominations were received across the 20 different categories, with approximately 10 lakh votes cast during the voting phase. As a result, 23 winners, including three international creators, were selected.
The award categories span a wide range, including the Best Storyteller Award, Disruptor of the Year, Celebrity Creator of the Year, Green Champion Award, Best Creator for Social Change, Most Impactful Agri Creator, Cultural Ambassador of the Year, and International Creator Award.
Other categories include the Best Travel Creator Award, Swachhta Ambassador Award, New India Champion Award, Tech Creator Award, Heritage Fashion Icon Award, Most Creative Creator (Male and Female), Best Creator in Food Category, Best Creator in Education Category, Best Creator in Gaming Category, Best Micro Creator, Best Nano Creator, and Best Health and Fitness Creator.
