Swing states, also known as battleground or purple states, play a decisive role in U.S. presidential elections due to their mixed support for Democratic and Republican candidates. Unlike states with consistent voting patterns, swing states can shift between parties from one election cycle to the next, making them essential targets for campaign resources and strategy.
Close voting margins
The 2024 U.S. election will be decided in seven swing states with a combined 93 electoral votes. Biden narrowly won five of these in 2020: Arizona (11 votes, by 10,000 votes), Georgia (16, by 13,000), Michigan (15, by 150,000), Nevada (6, by 34,000), and Wisconsin (10, by 21,000). Pennsylvania, with its 19 votes, saw Biden win by 82,000, while Trump held North Carolina’s 16 votes with a 74,000-vote lead. Current polls show tight margins as Harris targets key demographics like Black voters in Georgia and Latino voters in Nevada. Rising inflation and economic pressures remain crucial issues across these states.
Fluctuating party support
Swing states are identified by their narrow voting margins and fluctuating party support over time. Since 1992, 30 states have switched party support at least once, while 26 states have seen margins of less than three points in at least one election. These close contests emphasize the importance of swing states in determining election outcomes.
Current swing states
In the most recent elections, states that flipped between parties include Arizona, Georgia, Michigan, Pennsylvania, and Wisconsin—each voted for President Joe Biden in 2020 after supporting Donald Trump in 2016. These states, along with North Carolina and Nevada, were won by margins of three points or less in 2020, highlighting their battleground status.
Historical shifts in swing states
Economic and demographic shifts have led to evolving battleground states. Florida and Ohio, previously competitive, now lean Republican, while southern states like North Carolina and Georgia have emerged as potential wins for Democrats. Notably, since 1992, every presidential election has featured some states changing party affiliation. For instance, the 1992 election saw 22 states flip, a year marked by political realignment when Bill Clinton won states previously loyal to Republicans
2024 battleground landscape
Seven states are expected to be crucial battlegrounds in 2024. These include Arizona, Georgia, Michigan, Pennsylvania, Wisconsin, Nevada, and North Carolina. These states represent a mix of traditional manufacturing hubs and growing southern states that were once reliably Republican but have become more politically competitive due to demographic changes. In 2020, these battleground states comprised 94 of the 538 total electoral college votes, equating to about 20%.
How swing states behaved in 2020
Arizona
Arizona turned blue in 2020 for the first time since 1996, largely due to shifts among moderate voters and suburban areas leaning left. While registered Republicans still outnumber Democrats, a significant portion of independent voters could influence the state’s outcome.
Georgia
Georgia emerged as a battleground in 2020 after Trump narrowly lost to Biden, largely due to an increasingly diverse population in Atlanta’s suburbs. The state’s Black voter demographic will be closely watched in 2024 elections as Democrats seek to replicate their 2020 success.
Michigan
Historically part of the “blue wall,” Michigan has seen shifts due to variations in turnout within Democratic strongholds like Detroit and Ann Arbor. Michigan’s sizable Muslim population, which has shown waning support for Democrats recently, could play a crucial role in this election.
Nevada
Since 2004, Nevada has leaned Democratic, though recent elections have been closely contested. With a large Hispanic population in Clark County, both parties are focusing on Nevada’s unique voter concerns, including taxation on tips—a key issue for the state’s hospitality industry.
North Carolina
Although Trump won North Carolina in 2020, the state’s rapidly growing urban centers in counties like Mecklenburg and Wake are trending Democratic, giving Democrats an opportunity for gains in 2024. Additionally, the recent impact of Hurricane Helene may influence voter sentiment in the state.
Pennsylvania
Considered a bellwether, Pennsylvania has aligned with the winning presidential candidate in 10 of the last 12 elections. Fracking and energy policies are prominent issues here, with Pennsylvania’s status as the second-largest natural gas producer affecting voter preferences.
Wisconsin
Another former “blue wall” state, Wisconsin, flipped to Trump in 2016 and back to Biden in 2020. Key voting blocs in the Milwaukee suburbs and rural areas will be essential for both parties in 2024 election.
Swing states are the linchpins of U.S. presidential elections, their shifting loyalties reflecting the evolving political landscape. With tight margins and dynamic demographics, these battlegrounds will be critical to any successful campaign strategy, underscoring the need for targeted outreach and adaptation to local issues.
Read More: Where Do Trump And Harris Stand In Wisconsin’s Critical Swing State?